Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.
There’s another option. Freshworks. With a fresh vision for how the world works.
Freshworks Inc. builds uncomplicated service software that delivers exceptional employee and customer experiences. Our people-first approach to AI eliminates friction, helping businesses reduce complexity, lower cost-to-serve, and deliver faster, more human support through enterprise-grade yet easy-to-use CX and IT solutions. Nearly 75,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks to power their Employee Experience (EX) and Customer Experience (CX) operations.
Fresh vision. Real impact. Come build it with us.
The Opportunity
We're looking for a Sr/Vice President of Corporate Communications to own and evolve Freshworks' narrative in the market globally, across every channel, and at every altitude. This is a rare seat: one where you're expected to think in long-term story arcs and get in the weeds on a Reddit thread or a niche IT newsletter. You'll partner directly with the C-suite, run a high-performing global team, and set the omnichannel communications strategy that fuels our growth among agile enterprises and IT leaders worldwide.
This is not a role for someone who manages from a distance. We want someone who takes big swings to land the Wall Street Journal and knows which Subreddits your buyers actually trust.
What You'll Own:
Communications Strategy & Narrative
Define and scale the Freshworks corporate narrative across earned media, executive communications, social channels, influencer programming, content, and emerging LLM/AI search surfaces
Build a clear, differentiated market position that drives Freshworks' perception as the leader in midmarket IT service management and a force multiplier of AI-powered service
Translate complex product and business stories into sharp, accessible narratives that resonate with IT decision-makers, CX leaders, and enterprise buyers
Own the company news calendar and global PR drumbeat that balances quarterly rhythms with the agility to capitalize on breaking news and cultural moments
Omnichannel Execution
Lead a modern press office program that earns coverage in Tier 1 business and trade outlets while also driving engagement in niche communities including industry newsletters, podcasts, and LinkedIn groups
Build and execute an influencer strategy that extends Freshworks' reach into credible, community-driven channels
Develop an executive communications engine (including CEO, CPO, CIO, CTO, CMO) that produces consistent, high-quality thought leadership at scale, including social content, bylines, speaking engagements, and earned media moments
Ensure all executive platforms connect to corporate strategy and reinforce Freshworks' core narrative pillars
AI & Modern Communications
Bring a forward-looking perspective on how communications is evolving — particularly the growing role of LLMs as a discovery and search layer for B2B buyers
Build a track record of actively shaping how Freshworks appears in AI-generated responses, summaries, and recommendations (i.e., LLM optimization, not just SEO)
Champion the use of AI tools and workflows within the comms function to increase speed, quality, and reach of storytelling
Issues Management & Crisis Communications
Serve as the communications lead on Freshworks' Escalation Response Team, proactively identifying risk, setting strategy, and driving execution on reactive moments
Monitor global signals (social, press, analyst community) to stay ahead of issues before they escalate
Measurement & Reportin…
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