Senior Performance Marketing Manager, Paid Search

Why Harvey At Harvey, we’re transforming how legal and professional services operate. By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come. This is a rare chance to help build a generational company at a true inflection point. With 1500+ customers in 60+ countries, strong product-market fit, and world-class investor support, we’re scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched. Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence. We live by three values: Decisiveness, Simplicity, and Job's Not Finished. We act quickly on clear judgment over perfect information, we believe simplicity is what scales, and we're never satisfied with where we are. If you want to do the best work of your career alongside people who share that drive, we'd love to build with you. At Harvey, the future of professional services is being written today — and we’re just getting started. Role Overview Harvey is transforming how legal professionals work through AI. We're looking for a Senior Performance Marketing Manager, Paid Social to help unlock the next stage of growth across our paid media programs. You'll own and scale paid social as a key driver of pipeline, revenue, and market awareness—reaching legal decision-makers across law firms and corporate legal departments worldwide. This role sits at the intersection of strategy and execution. You'll develop audience strategies, launch and optimize full-funnel campaigns, partner closely with creative and content teams, and use data to uncover new growth opportunities. You'll own the roadmap and end-to-end execution while helping shape how paid social contributes to Harvey's broader growth strategy. We're looking for someone who thrives in fast-paced environments, embraces experimentation, and has a track record of turning paid media investments into measurable business outcomes. What You'll Do Own and Scale Paid Search Growth Own Harvey's global paid search strategy across Google Ads and Microsoft Ads, defining the vision for how paid search drives customer acquisition, pipeline, and revenue growth across segments. Manage end-to-end search performance, including budget allocation, forecasting, pacing, and investment strategy to consistently achieve ambitious pipeline and revenue targets. Build, launch, and optimize paid search campaigns across global markets, continuously refining campaign structure, bidding strategies, audience targeting, keyword expansion, and messaging to maximize performance and efficiency. Manage significant paid search budgets, optimizing ROI through sophisticated bid management, search intent analysis, landing page optimization, and conversion rate improvements. Stay ahead of the evolving search landscape—including AI-powered search experiences, emerging ad products, and platform innovations—to identify new growth opportunities before competitors. Develop executive-ready performance reports and strategic business reviews, surfacing insights, opportunities, and recommendations that connect paid search investments to measurable business outcomes. Drive Experimentation and Performance Design and execute a robust experimentation roadmap across bidding strategies, keyword expansion, ad copy, audience segmentation, landing pages, campaign structure, and emerging Google product betas. Leverage AI-powered tools to accelerate creative development, automate workflows, uncover insights, and improve campaign optimization at scale. Continuously optimize performance by analyzing search intent, auction dynamics, competitive trends, user behavior, and platform innovations. Build scalable testing frameworks, operational playbooks, and opt