The company is seeking a senior resource who would head the social media and Digital Marketing Division.
The incumbent would be responsible for leading and guiding the team in making social media and digital media campaigns.
The role would include Campaign strategizing, developing, implementing, monitoring and reporting
Coordinating with clients for the campaigns, planning, creative approvals and feedback.
Candidate Profile:
The agency has large clients where the interaction is with very senior professionals. It is essential that the candidate have a good personality, knowledge, and strong communication skills.
Should have leadership skills, be proactive and take total ownership of work
Experience, including but not limited to Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest, Flickr, and YouTube.
Should have working knowledge of relevant AI tools/technologies and would be responsible for building up an AI ecosystem in the agency.
Understanding of social media analytics tools and paid/promoted campaigns
Should have handled influencer-led campaigns and UGC
Know how to propagate content across relevant groups to reach bigger & relevant audience
Ideally should have handled social media accounts with at least 100,000 followers and business of at least 50 lakhs
Required Criteria
PG/Graduation in Computer/IT/Marketing/Communication or an appropriate course is required-exceptions will be made for exceptional candidates
Experience in an Advertising or a Social media agency at a senior role is essential