GTM Engineer – Meesho AI Services (MAS)

What you will do

Demand Generation & Pipeline Building

Design, build, and manage automated lead generation systems to create a consistent, qualified pipeline.

Execute outbound motions including cold calling, cold emailing, and account-based prospecting.

Map client org structures to identify decision-makers, influencers, and blockers within target accounts.

Partner with the GTM Leader on MQL to SQL conversion strategy and ICP refinement.

Client Conversations & Demos

Conduct discovery calls with prospective clients to understand their business problems and buying journey.

Lead product demonstration calls, clearly explaining MAS and its value proposition to prospective clients.

Continuously improve demos, what is shown, how it is shown, and why it works, based on call feedback.

Surface product and service gaps identified through customer conversations to the GTM Leader.

Systems & Reporting

Build and optimize automation workflows and tools to improve lead quality and reduce manual effort.

Track and report on funnel metrics, including lead volume, conversion rates, and call outcomes.

Maintain accurate records of all prospect interactions in the CRM.

Operate without a fixed playbook, and help build structured, repeatable sales motions as the function scales.

What will you need

2-3 years of relevant experience in GTM, business development, sales engineering, growth, or a related function.

Hands-on experience with automation tools and/or scripting (e.g., Python, Zapier, n8n, Clay, or similar platforms).

Strong comfort with cold outreach, calls, emails, and LinkedIn.

Strong verbal and written communication skills, with the ability to explain a technical or AI-led product to a non-technical audience.

Demonstrated experience in client-facing roles, including conducting calls or presentations.

Comfortable operating in a fast-paced, ambiguous, early-stage environment without an established playbook.

Strong analytical skills with the ability to track and act on performance metrics.

Preferred Qualifications

Prior experience selling or demonstrating a technical or AI-based product.

Experience building lead generation systems or sales automation workflows from the ground up.

Exposure to consultative or solution selling rather than purely transactional sales.

Prior experience in a high-growth or 0-1 environment.

About us 
Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.
Curious about life at Meesho? Explore our Glassdoor - our people have a lot to say and they've helped us become a loved workplace in India.
Our Mission
Democratising internet commerce for everyone — Meesho (Meri Shop) started with a single idea in mind: to be an e-commerce destination for Indian consumers and to enable small businesses to succeed online.
We provide our sellers with benefits such as zero commission and affordable shipping solutions in the market. Today, sellers nationwide are growing their businesses by tapping into Meesho’s large and diverse customer base, state-of-the-art tech infrastructure, and pan-India logistics network through trusted third-party partners.
Affordable, relatable merchandise that mirrors local markets has helped us connect with internet users and serve customers across urban, semi-urban, and rural India. Our unique business model and continuous innovation have established us as a part of India’s e-commerce ecosystem.
Culture and Total Rewards
Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent.
Total rewards at Meesho comprise a comprehensive set of elements — monetary, non-monetary, tangible, and intangible. Our 9 guiding principles, or "Mantras," are the backbone of how we operate, influencing everything from recognition and eva…