Creative Strategist - App Dev

Reddit’s KarmaLab is the creative engine behind the Global Sales Organization, helping brands show up on Reddit in ways that feel authentic to the platform while driving real business impact. As Reddit’s in-house creative strategy team, KarmaLab partners closely with Sales, Marketing, Product, and advertisers to develop campaigns, creative strategies, and storytelling that connect brands with Reddit communities.

We’re looking for a Creative Strategist to support Reddit’s growing App Development business. This person will help shape creative strategy for app advertisers while partnering across Sales, Product, and Marketing teams to translate business challenges into culturally resonant Reddit ideas that drive impact.

Location: Hybrid in New York or San Francisco

What You’ll Do:

• Build creative strategies and campaign concepts that help app advertisers show up authentically on Reddit
• Partner closely with Sales and xfn teams on pitches, RFPs, presentations, workshops, and client storytelling
• Act as a creative consultant and Reddit platform expert for App Dev-focused clients and agency partners
• Translate business challenges, growth objectives, and platform insights into culturally resonant Reddit-native ideas that drive impact

What You Bring:

• Deep understanding of Reddit, internet culture, and community-driven platforms
• Strong storytelling, presentation, and client communication skills
• Experience working closely with Sales and xfn partners to drive business growth
• Ability to navigate ambiguity and develop compelling creative strategies in fast-moving environments
• Understanding of mobile app growth or performance-driven advertiser ecosystems
• Portfolio demonstrating strong strategic and creative thinking

Qualifications:

Minimum

• 4+ years of experience in advertising, media, social, PR, or creative strategy
• Experience building and pitching strategy-led presentations to clients
• Strong understanding of brands, agencies, and media/platform ecosystems
• Ability to manage multiple projects simultaneously
• Proficiency in Google Slides

Preferred

• Creative Strategy or platform experience at a social, mobile, or advertising technology company
• Experience supporting app, gaming, mobile, or performance-driven advertisers
• Agency, media, or integrated marketing experience
• Experience writing professionally for digital or social platforms

Benefits:

• Comprehensive Healthcare Benefits and Income Replacement Programs
• 401k with Employer Match
• Global Benefit programs that fit your lifestyle, from workspace to professional development to careg…