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Staff Software Engineer, Demand Bidder, Ad Serving Platform

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Teamwork makes the stream work.

 

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

 

What does the team work on?


Roku's Ad Serving Team builds and operates the real-time advertising platform that powers all of Roku’s ad monetization across video, display, and native ad formats. Within Ad Serving, the Demand Bidder team owns the high throughput and low latency systems responsible for serving relevant ads for tens of thousands of campaigns through targeting, scoring, bidding, auctions, measurement and more. Every millisecond and every decision carries direct, measurable revenue impact, and the team operates with the high engineering rigor that this demands.

 

What is the role?


We're hiring a Senior Software Engineer (Staff scope) to help scale and evolve this platform. Demand Bidder is a large, high-throughput system driving our next phase of growth. As we onboard a rapid wave of new businesses, we are actively scaling and advancing our architecture — including state of the art pacing engine, scoring/ML engine, modularizing designed for agentic development. Our reliability bar keeps climbing alongside our business scale. We need someone who can rapidly master this intricate ecosystem and take immediate ownership of key initiatives.


How will I use AI at Roku?

 
At Roku, we don’t just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability. We’re looking for curious, adaptable builders who can show how they’ve used AI or automation to move faster, raise the bar, and scale their impact.
We value your AI skills if you have built fluency across the agentic engineering toolchain — coding harnesses like Claude Code or Cursor, MCP servers, custom skills, or agent frameworks. And you can describe projects where you shipped real work with these tools. You know how to drive an agent, verify its output, and ramp on an unfamiliar codebase with an agent helping you.

 

What are the responsibilities of the role?

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