Senior Manager - Product GTM

Job Profile: Product GTM - Driver Org Experience:4-5 Years Location: Bengaluru [Hybrid] About the role Swiggy is looking for a Product GTM leader for the Driver Org to own the last-mile translation of product readiness into successful business outcomes. This role sits at the intersection of product, operations, analytics, city teams, support, and marketing, and is responsible for ensuring that new driver-facing capabilities are not just built, but launched in a controlled, measurable, and high-adoption manner. The ideal candidate can operate across rollout planning, analytics, field execution, and stakeholder influence, while working closely with PMs to scale products across cities and cohorts. What will you get to do here? Own end-to-end go-to-market planning and execution for driver-facing products Convert product readiness into city-wise launch plans, phased rollouts. Create and run rollout and rollback SOPs, launch checklists, pre-mortems, and risk-mitigation plans. Partner with PMs and analytics to define launch metrics, success thresholds, guardrails, and monitoring cadence. Lead product feature and config walkthroughs for internal operations and city teams to ensure readiness before launch. Drive alignment. Coordinate controlled pilots, production testing, field validation, and issue triage during scale-up. Engage in on-going field testing. Monitor launch progress in real time, identify blockers early, and drive cross-functional resolution. Proactively communicate launch status, roadblocks and path to green for every launch Work with marketing and PMM teams to drive awareness, comprehension, and adoption among delivery partners through the right communication and enablement materials. Build strong feedback loops from the ground to product teams by synthesizing field inputs, city feedback, and launch learnings into clear recommendations. What success looks like Products launch on time with strong operational readiness and low avoidable disruption. GTM cycles are fast-tracked and completed well within time. Rollouts are phased intelligently, with clear decision-making on pace, sequencing, and risk trade-offs. City teams, support teams, and internal stakeholders are fully prepared and aligned ahead of launch. Driver-facing features see high awareness, smooth adoption, and measurable business impact. Risks, field issues, and adoption gaps are surfaced early and addressed quickly, preventing roll backs Stakeholders and leaders receive timely status updates, clear escalation paths, and actionable decision options to unblock progress What we are looking for 4-5 years of experience across GTM, product operations or business operations Strong execution ability with experience driving cross-functional programs from planning through rollout & ability to drive alignment Comfort operating in ambiguity and making structured decisions under changing on-ground conditions & ability to identify risks upstream Strong analytical thinking; ability to define success metrics, interpret data, and drive action from insights. Excellent stakeholder management and influencing skills across product, engineering, operations, support, analytics, and marketing. Strong communication and documentation skills & ability to influence leadership High ownership, bias for action, and willingness to get into field details when needed. Prior experience in marketplaces, mobility, logistics, operations-heavy businesses, or scaled consumer tech is a plus Able to conduct on-ground testing, spend time in the field to understand user pulse firsthand, and translate those insights into sharper rollout and product decisions We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law