Company Overview
At Zuora, we help businesses grow smarter and adapt faster. Our platform powers modern business models — from subscriptions and usage-based pricing to AI-driven and outcome-based offerings — helping companies launch new products, automate complex billing, and unlock predictable, recurring revenue.
We’ve led the Subscription Economy for more than a decade. Now we’re evolving again by building the definitive platform for quote to cash and helping companies monetize their products and services with an adaptable, AI-ready foundation.
The Team & Role
We are seeking an AI-native Marketing Business Analyst to serve as a strategic partner to Marketing Executive Leadership. This role will transform complex demand, marketing, customer, and revenue data into actionable insights that drive investment decisions, optimize performance, and elevate executive decision-making.
The ideal candidate combines deep analytical expertise, advanced SQL skills, modern AI workflows, and exceptional business acumen. They are comfortable moving between detailed data analysis and executive-level storytelling, helping leaders understand not just what happened, but why it happened and what actions to take next.
This is a hybrid position, so you'll work both remotely and in the Chennai office.
Marketing Analytics & Performance Optimization
- Analyze campaign, digital, event, ABM, product marketing, customer marketing, and demand generation performance.
- Write complex SQL queries to extract, transform, and analyze data across multiple systems.
- Build attribution, funnel, and conversion analyses that drive marketing investment decisions.
- Partner with marketing leaders to define success metrics and optimize program performance.
- Maintain reusable definitions in markdown-based documentation and other shared knowledge assets to support team enablement and skill-building.
- Conduct ad hoc analyses to answer critical business questions and support strategic initiatives.
- Partner with data engineering, RevOps, and business systems teams to ensure data quality and governance.
- Validate data accuracy and maintain trust in executive reporting.
Executive Measurement & Strategic Insights
- Design and maintain executive-level marketing performance frameworks, dashboards, and reporting.
- Develop KPIs and measurement methodologies that connect marketing activities to pipeline, revenue, customer growth, and business outcomes.
- Translate complex analyses into clear narratives and recommendations for executive audiences.
- Support quarterly business reviews, board reporting, annual planning, and strategic decision-making.
- Identify emerging trends, risks, and opportunities through proactive analysis.
AI-Native Analytics & Automation
- Own the marketing semantic layer, including KPI definitions, business logic, data dictionaries, AI-ready documentation, and reusable measurement frameworks that ensure consistency across reporting, dashboards, AI agents, and executive communications.
- Leverage AI tools and modern analytics platforms to accelerate insight generation and improve productivity.
- Design AI-powered workflows for reporting, forecasting, anomaly detection, data enrichment, and executive brief creation.
- Champion AI-first approaches to analytics, reporting, and business intelligence.
Your experience
Required
- 5+ years of experience in marketing analytics, business analytics, revenue operations, or related analytical roles.
- Expert-level SQL skills with the ability to work