TM-Channel Marketing

Job Description

Job Purpose

Plan, Strategize & Execute performance campaigns to drive lead generation & business revenues through Social Media
channels with highest levels of quality
Budget planning & track business metrics to develop effective & robust Social Media plans
Responsible for all regular and ad-hoc reporting and analysis of social media activity providing crucial insights into further
sales & marketing opportunities
Providing pro-active ideas for campaigns/projects on all aspects of Social Media marketing
Working closely with key Internal/External stakeholders & be go-to person for all current & future channel needs
o Liaising with Creative and Media agency along with internal Brand Teams on ideas to for various campaigns/targeting
o Liaising with Performance Agency to work on campaigns optimization
Accountable for Weekly Digital Marketing Channels Review meeting and showcase business growth

Job Context & Major Challenges

Job Context: Plan, Strategize & Execute performance campaigns to drive lead generation & business revenues through Social Media
channels with highest levels of quality
Budget planning & track business metrics to develop effective & robust Social Media plans
Responsible for all regular and ad-hoc reporting and analysis of social media activity providing crucial insights into further
sales & marketing opportunities
Providing pro-active ideas for campaigns/projects on all aspects of Social Media marketing
Working closely with key Internal/External stakeholders & be go-to person for all current & future channel needs
o Liaising with Creative and Media agency along with internal Brand Teams on ideas to for various campaigns/targeting
o Liaising with Performance Agency to work on campaigns optimization
Accountable for Weekly Digital Marketing Channels Review meeting and showcase business growth

Job Challenges:

Key Result Areas