Netradyne harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
Key Responsibilities
1. GTM Database Expansion
- Own the strategy and execution for expanding Netradyne's GTM account and contact database.
- Identify and source new target accounts based on ICP, industry, company size, geography, fleet size, technology adoption, and other business criteria.
- Build and maintain comprehensive account and contact coverage across Netradyne's target markets.
- Identify whitespace within the existing database and develop programs to systematically close coverage gaps.
- Source decision-makers, influencers, and relevant buying committee contacts within target accounts.
- Develop scalable processes for continuously adding new accounts and contacts to Salesforce.
- Partner with Sales and GTM leadership to understand market coverage requirements and translate them into database expansion initiatives.
- Monitor database growth and establish measurable targets for account and contact coverage.
2. Data Enrichment & Intelligence
- Own the enrichment strategy across Accounts, Contacts, Leads, and other relevant GTM data.
- Leverage Clay, ZoomInfo, PrimeRole, LinkedIn Sales Navigator, and other data providers to source and enrich GTM data.
- Build multi-source enrichment strategies to maximize data coverage and accuracy.
- Evaluate the strengths and limitations of different data providers and determine the appropriate source for specific data requirements.
- Develop workflows to enrich firmographic, demographic, organizational, contact, technology, and other relevant data points.
- Establish validation frameworks to ensure sourced data meets defined quality standards.
- Continuously identify new data sources and technologies that can improve coverage and reduce data gaps.
Modern GTM data platforms increasingly support multi-provider enrichment and AI-driven research, making the ability to orchestrate multiple sources an important part of this role.
3. Salesforce Data Management
- Own the overall health and quality of GTM
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